Customize Meta Information for SEO

Tim van den Tempel
Updated

The SEO options allow you to manage how the Homepage and individual Pages appear in search engines and on social media. This article explains how to access and update Meta information to improve visibility and control indexation.

Table of contents

Accessing the SEO Options

  1. Open the Newsroom dropdown and select Homepage, or go to Pages to open a specific page. 

    newsroom.png

  2.  In the sidebar, open the Miscellaneous tab and select SEO options 

    seo-options.png

Meta Information fields

In the SEO options screen, update the following fields:

  • Meta title - The Meta title defines how the page title appears in search engine results. By default, this is the Account name or the Page title. You can overwrite it with a custom title. 

    For best SEO results, keep the title within 60 characters and make sure it clearly reflects the page content.
     

    seo-options2.png
  • Meta description - The Meta description is displayed in search engine results and helps users understand what the page is about. Write a clear and relevant summary that includes important keywords.

    If no Meta description is added, search engines may use the first 160 characters of the page content instead.
  • Canonical URL - The Canonical URL indicates the preferred version of a page when similar or duplicate content exists. This helps search engines understand which URL should be indexed.

    This setting is used for indexing purposes only and does not create a redirect.

  • Custom share URL - The Custom share URL shortens the link used in the social sharing module. It replaces the automatically generated URL when sharing the Page on social media. 

    custom-share.png

Manage Indexation

Control whether search engines can index the Page and follow its links. These options are also availabe in thePublish Options screen.

  • Indexation - To prevent the web crawlers from indexing select one or both options: 
    • No Index - Enable this option if you want to prevent the page from being indexed by search engines.
    • No Follow - Enable this option if you want to prevent the links on this page from being indexed by search engines 

  • Index options for Homepage - For the Homepage, you can define which sections are indexed by search engines. Clear the checkbox of any section you want to exclude.

    Sections included: 

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Select Save to apply the changes. The meta information will now be updated on the Newsroom or Page.

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