Use your own URL shortener for your press releases
It's possible to make use of your own URL shortener by connecting your existing Bit.ly account.
To do this, click on your user icon top right in the navigation bar:
To do this, click on your user icon top right in the navigation bar:

..and choose 'Personal Settings'.
Then click on 'Advanced'. You should see the option to add your bit.ly username and API key:

Fill out the username and API key of your existing bit.ly account and click 'Save'. For every future release, the platform will generate custom short URLs for releases of that account.
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