The platform allows you to distribute articles to social media directly during publishing, helping you share updates quickly and keep messaging consistent across your newsroom and social accounts.
This article explains how to distribute articles to social channels from the platform, how to authenticate and add a social channel, and how to remove a social channel when it is no longer needed.
Table of contents
- How social distribution works
- Connect a social account
- Add a social account as distribution option
- Remove a social account
- Publish and Distribution options FAQ (opens in new page)
How social distribution works
Social distribution is managed through the Publish options of an article page. When a social account is selected, a content card featuring the article title, link, and featured image is automatically shared to the selected channels when the article is published. Social distribution is optional per article, and supports one or multiple channels.
Connect a social account
Before you can distribute articles to social media, the connection between the platform and social account needs to be authenticated. This is a one time setup for each channel.
To authenticate a social account:
- Go to Distribution options and click Add channel
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Select the social media you want to connect.
- Open the dropdown Choose your [social media] account and select Add [social media] account.
- Sign in to the (company’s) social account when prompted
- Grant the required permissions
- You will be redirected back to the Publish options
Once the connection is complete, the social channel becomes available as a Distribution option.
Add a social account as distribution option
- Go to Distribute options and click Add channel
- From the dropdown select the social media you want to add.
- From the dropdown select the account you want to distribute the page to, for example a company account.
- A text preview will appear including the article title, link, and/or featured image. Make any necessary changes
- Click Add to confirm the social distribution channel
Once the connection is complete, the social account is added under Distribute options.
To edit or delete a distribution channel click on the pencil or cross next to the added account.
Remove a social account
If a social account is no longer needed, you can remove it from the platform. This prevents it from appearing in publish options for future articles.
Removing a social account stops future distribution to that channel. It does not remove posts that were already published on the social network.
To remove a social channel:
- Go to Extra options in the Publish Options screen.
- Find Connected Social Media channels and click Manage channels
- Check the social account you want to remove
- Click Delete to confirm the removal of the social account from the Distribution options.