This video guides you through the essential steps to create, customize, and send email campaigns using Presspage. We start by selecting a campaign type and filling out the necessary details before diving into the email editor. I also show you how to add and organize modules, preview your email, and add recipients before sending the campaign.
Topics covered:
Campaign Settings, Email Modules, Add recipients and send campaign
Assignment:
Go to Email and create a campaign from scratch. Add one or more recipients and send the campaign.
Chapters
00:00 Introduction to Presspage Email
00:22 Create new campaign
00:46 Campaign Settings
01:03 Customise the campaign in the Email Editor
01:57 Preview Campaign
02:13 Add Recipients
02:32 Send Options
02:57 Campaigns Statistics
Transcript
00:00 Introduction to Presspage Email
Welcome to the Presspage Video Series
In this video series, we’ll walk you through two main flows:
1. Creating an email campaign from scratch
2. Connecting an article page with an email campaign
Note: Option two only works if the newsroom is hosted on Presspage.
00:22 Create new campaign
Ready to create your campaign? In the platform, head to the Email section and click New Campaign.
You can choose from the following options:
- Blank – to start from scratch
- Based on newsroom article – to convert an article into a campaign
- Based on email campaign – to reuse a previous campaign
For this tutorial, we'll choose Blank Email Campaign.
0:46 Campaign Settings
In the campaign settings, fill out the following:
- Subject line
- Internal name
- Template
- Sender
Once you've entered all the necessary details, click Create Campaign to enter the email editor.
01:03 Customise the campaign in the Email Editor
In the editor. You'll see a live preview of the email on the left. The email modules are located on the right
To add a module:
- Click on it or drag and drop it into the preview area
You can insert text, images, article previews, and more. - Arrange your modules by dragging them into place.
- You can also:
- Duplicate a module
- Delete a module by hovering over it
01:57 Preview Campaign
Click Preview Campaign in the top right to see how your email will appear to recipients. You can also send a test email to yourself or your team.
2:13 Add Recipients
Click on Recipients (available at the top or bottom right)
Add:
- Contact lists
- Individual contacts
- Media database lists
2:32 Send Options
Then, proceed to Send Options:
- Click Send Campaign to send immediately
- Or click Schedule Campaign to pick a specific date and time
02:57 Campaigns Statistics
After sending, track the campaign’s performance with detailed statistics, including open rates.
Thank you for watching this video.