This article answers common questions about DMARC records and how they apply to sending email through Presspage.
Table of contents
- What is a DMARC record and how does it differ from SPF and DKIM?
- Can Presspage set a DMARC record for us?
- How do I create a valid DMARC record?
- If my email volume is lower than 5000 emails a day, do I need to take action?
- Do I need to do something with SPF and DKIM as well?
What is a DMARC record and how does it differ from SPF and DKIM?
A DMARC record is a DNS record (type TXT) that tells receiving email servers what to do with emails that don't align with existing SPF and DKIM records, and lets you report the result to domain owners. In short: SPF and DKIM perform the background check, and DMARC closes the loop by reporting on it.
As of February 2024, Google and Yahoo require senders with a volume of more than 5,000 recipients daily to implement a DMARC record.
Can Presspage set a DMARC record for us?
It depends on how you send email campaigns:
- If you send campaigns via the
senderservices.netdomain, this is already taken care of. You don't need to take any action. - If you send campaigns via your own custom (sub)domain, you'll need to set this up yourself. You own the domain, so you decide what happens to emails that fail SPF and DKIM checks. Presspage doesn't control your DNS settings and can't add records on your behalf.
How do I create a valid DMARC record?
Sites like DMARC Advisor offer a wizard to construct a valid DMARC record that you can paste into your DNS panel. If you're unsure what to enter, ask your IT Security team to take care of this.
If my email volume is lower than 5000 emails a day, do I need to take action?
No immediate action is required under Google's requirements. However, it's good practice to include a DMARC record regardless of volume, since it also reduces the likelihood of your emails being marked as spam.
Do I need to do something with SPF and DKIM as well?
No. SPF and DKIM records are already required for sending mail via Presspage.